I’m Uma Jayabalan
In the world of avatars, I'm a duo;
In the realm of roles, a whole crew.
As a pioneering UX Expert
Over 14 years in Human-Centered UX/UI/CX and Product Design, enhancing SaaS, B2B, and B2C experiences on web and mobile platforms.
Proven track record as a seasoned UX Manager and Certified Scrum Product Owner® (CSPO®)
Expert in user-centric, data-driven design approaches, integrating AI, Data Science, and Machine Learning in product strategies
Skilled in Lean UX and robust UX frameworks, with extensive experience in Agile methodologies
With over 7 years of managing both onshore and offshore design teams, ensuring cost-effective and seamless execution
What Sets Me Apart?
Psychology & Technology Fusion
My specialty lies at the crossroads of psychology and technology. I delve into the human psyche to understand user behavior, applying advanced psychological principles to grasp the intricacies of human cognition to create more engaging and effective interactions.
Diverse UX Skills
My expertise encompasses a wide range of UX techniques including User journey mapping, CAR and Mental Models, Mind mapping, Optimal challenge, Cognitive load balancing, Stimulus devaluation and Gamification. These skills enable me to create intuitive and user-centric designs.
Execute with Excellence
I possess a strong track record in implementing strategic methodologies such as Lean UX for process streamlining, utilizing SCRUM to boost efficiency, and accelerating market delivery. My expertise also includes Task management and Project planning, ensuring the delivery of cost-effective solutions.
Mentorship
I offer mentoring on ADP List to guide UX aspirants to elevate portfolio-building skills, dive into advanced UX psychological principles, sharpen communication skills and provide comprehensive resume reviews.
Data-Driven Approach
I make design decisions guided by key metrics such as User retention rate and Net promoter score, using constant feedback loops to refine and perfect product designs.
Technological Proficiency
Figma, Sketch, XD, Balsamiq, Invision, Zeplin, Adobe Creative Cloud, JIRA, Microsoft TFS, Monday.com, Asana, Miro, Mural, FigJam, HotJar, Pendo, Usertesting.com, UserZoom, ProductBoard and Roadmunk.
According to DISC Personality assessment, my DISC type is Drive.
At work, ‘I look for ways to get results and make key decisions!’
Few insights about my DISC results
DRIVE - Takes charge to get things done. Makes decisions and takes action.
CLARITY - Works steadily within systems. Focuses on order, accuracy and precision.
INFLUENCE - Engages others and shares enthusiasm. Inspires and persuades others.
SUPPORT - Is helpful and shows care for others. Looks for ways to assist and serve.
How people see me at work
Confident and Natural Leader
A Competitive Risktaker
Result-oriented and Decisive
As an exemplary mentor
I find immense joy in sharing my UX knowledge with individuals from diverse backgrounds. Guiding others through the intricacies of the UX landscape and witnessing their growth is incredibly fulfilling to me.
As a passionate artisan
Art, poetry, photography, and crafts have been lifelong canvases for my unconventional thoughts. Drawing inspiration from Mark Twain and Bharathiyar, these creative outlets have helped me embrace and evolve my full potential across various roles.
As an eloquent speaker
As a passionate advocate for social causes, I've focused on Women Empowerment, Equality, LGBTQ Rights, Freedom of Expression, and Animal Rights. Through active engagement with a variety of communities, I have strived not only to amplify voices that are frequently overlooked but also to serve as a dynamic force for meaningful change.