User Problem
The absence of a single platform that allows me to manage multiple profiles, search for jobs, build a strong professional network, and receive valuable advice on career progression, has been a considerable challenge.
Strategy
1. Build Value Proposition
‘Circle’ will be the ultimate platform for working professionals to showcase their unique strengths and skills, connect with potential employers, and collaborate with like-minded individuals. Circle empowers users to build a high-quality digital profile that will truly set them apart in today's competitive job market, offering a valuable digital asset that can continuously evolve. By analyzing the user's profile alongside job descriptions, Circle identifies areas for improvement and uncovers any gaps, enabling users to optimize their applications thereby increasing the chances of landing their dream job.
2. Create User Segmentation
Simple Sign-Up/Sign-In process
Assistance in creating a digital profile/upload a resume to create profile
Build resume Q&A process
Showing the missing skills, Download profile/resume
Help candidates identify the gaps before they apply for a job
Taking the consent to apply on behalf for the future jobs
3. Scope MVP
4. Analyze Competition
Major competitor: ‘LinkedIn’ followed by ‘Fishbowl’ and ‘Polywork’.
5. Create User Persona
Design Thinking
1. Empathy Mapping
2. Create User Flow
3. Create Design Library
Incorporating Web Content Accessibility Guidelines (WCAG) 2.1 on color and contrast requirements, ensures a consistent, accessible experience across the supported themes.
Color Guidelines
4. Create Storyboard
5. Create High Fidelity Screens
The platform offers enhanced career tools including 'Salary Projection', 'Tailored Career Path Suggestions', and 'Customized Certification Recommendations', all designed to elevate the user's profile for increased visibility and competitiveness in the job market.
The platform empowers users to craft and manage diverse profiles, enabling them to explore job opportunities, forge a robust professional network, and seamlessly align their career aspirations with each unique profile.